AFG Partners: Empowering Global B2B Fintechs to Scale Across Asia
AFG Partners Fintech VC Asia finance 5 minutes
In the fast-evolving world of financial technology, few firms are as uniquely positioned as AFG Partners. Since its founding in 2020, AFG has emerged as a strategic venture capital firm helping B2B fintech and enabling technology startups expand into Asia’s most promising markets.
With headquarters in Singapore and Hong Kong, and a presence that extends to the Philippines, AFG operates with a focused mission: to connect global fintech innovation with the dynamic opportunities of Southeast Asia and beyond.
A Targeted Strategy for Global Fintech Expansion
Core Investment Focus
AFG Partners is laser-focused on early-stage B2B fintech and enabling tech startups. They invest in companies reshaping financial infrastructure across the following verticals:
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Embedded Finance
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Capital Markets Infrastructure
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Insurtech
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CFO Tech Stack
Geography: Global Vision, Asian Focus
While deeply embedded in Southeast Asia, AFG supports startups from markets including the United States, United Kingdom, Israel, and India—helping them enter and scale across Asia. This cross-border perspective gives founders an edge in one of the world’s most complex and promising regions.
Investment Stage & Strategy
AFG typically participates in Pre-Series A to Series B rounds, writing checks between $500,000 and $1 million. The firm follows a co-investment model, working alongside other top-tier investors without always leading the round. This flexible approach allows AFG to deliver hands-on value in market entry, partnerships, and growth strategy—especially within Asia’s financial services ecosystem.
Portfolio Highlights: Catalyzing Fintech Innovation
AFG Partners' portfolio showcases their commitment to supporting startups that are transforming finance and operations around the world:
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Brankas – A leading open banking platform in Southeast Asia, Brankas provides API solutions that enable banks and fintechs to embed secure financial services across apps and systems.
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Aspire – Based in Singapore, Aspire delivers digital business accounts and integrated finance tools built for SMEs across Southeast Asia—simplifying banking, payments, and credit access.
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Sprout Solutions – Headquartered in the Philippines, Sprout offers an end-to-end HR and payroll software suite, helping businesses manage workforce operations efficiently.
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Robin AI – A UK-based legal tech startup using AI to automate contracts, Robin AI enables faster, more accurate legal operations—especially valuable for scaling enterprises.
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SESAMm – This French company provides AI-powered ESG analytics, delivering deep insights to investors based on alternative data and sustainable investing principles.
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Grey Market Labs (Replica) – A U.S.-based cybersecurity firm offering secure environments-as-a-service, Replica Cyber protects sensitive operations with privacy-first infrastructure.
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Osome – A fast-growing platform providing digital accounting, company incorporation, and corporate secretary services for startups and entrepreneurs navigating admin-heavy business setup processes.
Why Founders Choose AFG Partners
Beyond funding, AFG Partners offers strategic expertise, cross-border know-how, and a powerful network across Asia’s fintech ecosystem. Founders benefit from hands-on support tailored to market entry, local partnerships, and product localization.
The firm’s co-investment approach fosters collaboration while allowing founders to retain control and flexibility. AFG’s strong ties to financial institutions, regulators, and corporates in Asia make it an ideal partner for any startup aiming to expand into the region with confidence and speed.
WOWS Global: Connecting You to Investors Like AFG
At WOWS Global, we help startups raise capital by connecting them with strategic investors who can unlock real market potential. AFG Partners is one of many high-impact VC firms in our network—supporting global fintechs looking to tap into Asia's growth story.
If you're building a B2B fintech or enabling tech company with international ambitions, the right introduction could change everything.
Ready to raise funding for your impact-driven startup?
Connect with WOWS Global today and explore our investor network.
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